NOIRLab Logo Explanation

The new logo is based on a design brief and on keywords from the nationalastro.org: community, innovation, ideas, diversity, exchange, creative, development, science and discovery. 

  • The designers considered how these words relate to NOIRLab and its programs, and how to make these words into imagery. 
  • The developed logo has numerous meanings: 
    • The large black half circle can represent a dark sky, black (NOIR), a planet or a black hole. 
    • The smaller circles that surround it represent community, diversity, ideas, discovery, networking, a galaxy, moons or stars. 
    • The five colors of the smaller circles represent the five programs within NOIRLab. 
  • The intention was to create a logo that is both geometric and organic. Both of these styles evoke certain feelings within people, from bold and innovative to friendly and inclusive.

Credit:

NOIRLab

About the Image

Id:Logo-Explanation
Type:Artwork
Release date:July 1, 2020, 8:09 a.m.
Size:1500 x 955 px

About the Object

Category:Illustrations

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